WhatsApp vs Telegram the new way of focusing on your business
Jul 27, 2020
Currently there are hundreds of platforms where we can communicate in different ways with our friends, family, clients and colleagues, but when we talk about professional communication tools, there are 2 applications that lead the market by far, we are talking about WhatsApp Business and Telegram. These rival apps started out as simple free instant messaging sites and changed the way of communication globally.
The impact that these companies has had worldwide is impressive, in 2009 the large companies that based their communication mainly on email, calls to the landline and mobile, have transferred more than 70% of it to these applications, creating Closer relationships with your collaborators, customers and suppliers, all at your fingertips and significantly reducing response time.
We are in an age where information is the most valuable thing we have and sharing information, images and videos with those who are part of our organization has become a basic necessity for companies.
Today worldwide WhatsApp sends and receives 41.6 million messages per minute, on average 187 million emails are sent, and billions of images and videos are shared through these networks, so if you are thinking of joining this figure You should consider which platforms are best for you.
WhatsApp is an application that was launched in 2009 with the premise of being able to send instant messages, calls and photos using only your Wi-Fi network, it quickly became popular among IOS users, who found it to be highly functional and cost-saving. telephony, such was its boom that in 2010 it was launched on Android platforms. By 2014, this platform was already so popular that it was purchased by the Facebook company that would make it one of the most consumed applications in the world, creating its business version in 2016, helping companies to communicate more easily with their customers, giving space To promote products and services, have automatic responses and high security for the protection of information, this application reached 2,000,000,000 users at the beginning of the year 2020.
On the other hand, Telegram is an application that came out only in 2016 but arrived corrected and increased and ready to gain territory quickly and although it only has 400 million users, this application offers promising communication, with an optional security encryption system, a panel much wider communication and a variety of customization options much more complete than WhatsApp. It is available on Android, iOS, MacOS, Windows Phone, Windows and Linux.
Now let's see a comparison of the 2 apps to get a better idea:
|
|
|
TELEGRAM |
|
END-TO-END ENCRYPTION |
yes |
Yes, on secret chats |
|
CHAT PROTECTION |
Yes, With Fingerprints |
Yes, with special password |
|
TWO-STEP VERIFICATION |
YES |
Not yet (in development) |
|
PROTECTION AGAINST SCREENSHOTS |
No |
Yes |
|
SELF-DESTRUCTIBLE MESSAGES |
Not Yet (in development) |
Yes, in secret chats |
|
KEYBOARD IN UNCOVERED MODE |
No |
Yes, in secret chats |
|
DELETE MESSAGES |
Yes, up to 1 hour later |
Yes, at any time and also the messages received |
|
ACCOUNT LINKED TO PHONE NUMBER |
YES |
Yes, but it is not mandatory |
|
PHOTOS AND VIDEOS FROM CAMERA AND GALLERY |
YES |
YES |
|
MUSIC, FILES AND CONTACTS |
YES |
YES |
|
LOCATION |
Fixed+ real time |
Fixed+ real time |
|
ADDITIONAL CONTENT FROM BOTS |
No |
YES |
|
STICKERS, EMOJIS, GIF ANIMADOS |
YES |
YES |
|
VOICE CLIPS |
YES |
YES |
|
VIDEO CLIPS |
Limited BY 45MB o 30 Seg. |
YES |
|
VIDEO CALLS |
Up to 4 people |
Not |
|
SHARE WITH FRIENDS |
In groups of 5 |
unlimited |
|
GROUPS |
Up to 250 people |
unlimited |
As you can see, both applications are very complete and can give you different results depending on what your business needs, so start researching which one works best for you, how you can improve the communication of your venture or company and start browsing all those ideas that you will lead to success.
© 2020, Todos los derechos reservados, Aldin Consulting Group, LLC.
Fernando Díaz Guerrero
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